Free Marketing Support from Great Ocean Road Regional Tourism!
Great Ocean Road Regional Tourism is offering some great free marketing support to businesses in the tourism industry along with key resources, guides and tools to help your business prepare as restrictions begin to ease.
Check out the great library of short, helpful training videos from their local expert partners, brought to you at no cost. Check out the one below on helping you manage ‘Google my business’.
Celebrating back to back tourism Gold
Kathryn and Andrew Stubbings have set their sights on Hall of Fame status at next year’s Victorian Tourism Awards after Heytesbury House won back to back golds.
Heytesbury House was again announced as gold winners in the Hosted Accommodation category of Thursday night’s awards ceremony at the Melbourne Convention and Exhibition Centre.
Their golds follow back to back silver awards in 2016 and 2017. Kathryn said they were super excited to put Cobden on the map again.
“It’s a hell of a lot of work every year to enter the awards because it’s very thorough and covers every aspect of the business, including community involvement, sustainability, marketing and business planning,” she said.
“We do it to benchmark ourselves and to help more people hear about Cobden and understand what we have to offer here.
“It forces Andrew and I to look really closely at our business each year to make sure we are improving where we need to. With growth in our numbers year on year, it’s something that we find very worthwhile and rewarding.”
Kathryn said the couple sat with other tourism operators from the region. She congratulated Alkina Lodge at Moonlight Head who won their third successive gold in the Luxury Accommodation category.
“That meant they achieved Hall of Fame status, which is a wonderful achievement and is now something we can achieve if we win gold again next year,” she said.
“We would like to thank our support team, the Cobden community and everyone who has helped us along the way.
Tourism and Business Product showcase
The inaugural local Tourism and Business Product showcase and networking event was held Wednesday 3 April 2019 in Port Fairy.
The first event saw 11 local businesses showcased, with 63 staff from local operators sharing knowledge on ways to attract and retain more visitors to Moyne Shire.
The next Product Showcase event is in September. For more info follow Port Fairy Tourism Inc on Facebook.
Tourism Gold for Cobden B&B
Cobden and the wider Great Ocean Road region is toasting the success of Heytesbury House after the bed and breakfast took state honours on Thursday night.
Heytesbury House owner operators Kathryn and Andrew Stubbings were on hand at Crown’s Palladium Grand Ballroom to collect their Gold Award.
Their business was judged the Best Hosted Accommodation in Victoria at the RACV Victorian Tourism Awards – a crown that follows two Silver Awards in the same category in 2016 and 2017.
Heytesbury House will now represent Victoria in the Qantas Australian Tourism Awards this coming March.
“It has been a very big year for Heytesbury House and to win Gold after successive Silver Awards was a real thrill and reward for a lot of hard work,” Kathryn said.
“This year we successfully completed the Australian Tourism Accreditation Program as well – so to win Gold at the state awards is a great way to end the year on a high.
“It has taken a lot of hard work to make it to this point and we hope that our success brings business to our Cobden community and greater awareness of the beauty of the hinterland region.”
Kathryn and Andrew relocated from Melbourne to Cobden eight years ago and took on the challenge of operating Heytesbury House. The property had previously been run as a Bed and Breakfast, and had a period of inactivity prior to their purchase.
Andrew said all four individually styled suites and all the communal areas had been extensively renovated, the grounds and gardens had been overhauled and the history of the property showcased as part of the eight-year makeover.
“A huge thanks must go to our support network of family, friends, guests and others throughout the tourism industry and local region without whom we couldn’t have achieved this honour,” he said.
“We would also like to congratulate the team at Alkina Lodge at Moonlight Head who were awarded Gold in the Luxury Accommodation category.”